Story Behind The Joy
Patch of Joy is a creative platform built to bring personalized joy to life — one event, one guest, one keepsake at a time. Through our network of Joytenders, we make live customization experiences accessible to events and brands across the U.S., while offering thoughtful production services behind the scenes to support each activation.
What We Do
Patch of Joy is the platform that connects event organizers and brands with Joytenders — Patch of Joy–certified creatives who provide live customization services such as embroidery and heat pressed vinyl at events.
Think of Patch of Joy as the home for booking, coordination, and creative support — and Joytenders as the creatives who bring the experience to life on-site.
What is a Joytender?
A Joytender is a creative professional trained and certified through Patch of Joy to deliver interactive, guest-facing customization experiences.
Joytenders bring their own equipment, style, and creative energy — while operating under Patch of Joy’s service standards to ensure every event feels seamless, thoughtful, and elevated.
Our Mission
Patch of Joy exists to make customization more human, more joyful, and more accessible. We believe personalized details create connection — and that creative work should be valued, supported, and sustainably scaled.
By building a platform for Joytenders, Patch of Joy supports independent creatives while delivering unforgettable experiences to clients.
Our Vision
Our vision is to build a nationwide network of Joytenders — creating opportunities for creatives to earn through their craft, and for events to offer meaningful, interactive guest experiences in cities across the country.
Why Patch of Joy?
human-centered customization experiences
Seamless coordination for event organizers
Thoughtful creative standards
Opportunities for independent creatives
Meet the Founder, Joy
Patch of Joy was founded by Joy Dempsey, a creative entrepreneur with a background in marketing, events, and fine arts. What began as a direct-to-consumer embroidery brand evolved into a service-based studio — and now into a platform designed to scale creativity through community.
Joy built Patch of Joy to bridge creativity and entrepreneurship: creating space for personalization to thrive at events, and for creatives to be paid fairly for the joy they bring to others.